Cookie statement

Effective date:

This is the cookie statement of R. Buijs operating under the name ProductLift, hereinafter: ProductLift. ProductLift is registered at the Dutch Chamber of Commerce with number 20145923 and is located at Palmstraat 40 (3572TD) in Utrecht (The Netherlands). This document explains how ProductLift handles the processing of your personal data. ProductLift takes the greatest possible care when processing your personal data.

The use of cookies

ProductLift uses cookies. A cookie is a simple small file that is sent along with pages from this website and stored by your browser on the hard drive of your computer, mobile phone, smart watch or tablet. The information stored therein can be sent back to our servers on a subsequent visit.

The use of cookies is very important for the proper functioning of our website, but cookies of which you do not immediately see the effect are also very important. Thanks to the (anonymous) input of visitors, we can improve the use of the website and make it more user-friendly.

Type of cookies and purpose

ProductLift uses technical and functional cookies to optimize the website. Cookies are small text files that are sent along when you visit a website to make the user experience of visitors more efficient. ProductLift may, by law, store cookies on your device if these cookies are strictly necessary to use the website. Other types of cookies require your permission. We recommend that you accept the cookies in connection with the user-friendliness of the website. Visitors to the website have a check-in option.

The cookies that ProductLift uses are functional cookies: these cookies ensure that the website works properly. These cookies have no consequences for privacy, so that no permission has to be requested and granted. For example, these cookies store your browser settings so that our website can be viewed best, or that the website remains accessible (load balancing), but also cookies that ensure that no other cookies may be placed (no-follow).

With your permission, ProductLift places "tracking cookies" on your computer. We use these cookies to keep track of which pages you visit, in order to build a profile of your online behavior. This profile is not linked to your name, address, e-mail address and the like, but only to tailor advertisements to your profile so that they are as relevant to you as possible.

The ProductLift website uses Hotjar cookies to gain insight into where people look and click on the website. With the data collected by these cookies we can analyze what is done on the website, this helps us to improve the website. This cookie is placed when you visit a page that contains the Hotjar code. The cookie contains a unique identifier (UUID), which makes it possible to follow the same visitor on multiple pages and sessions, as well as to determine what visitors click on and scroll (further).

Cookies from Google are also placed on the ProductLift website for the benefit of Google Analytics, and Facebook Pixels are also used. This means that ProductLift cannot link information to a natural person. ProductLift does not keep any information about what you do on the internet. Google Analytics may be required by applicable laws and regulations to provide access to this data. If you have any questions about this, please contact us at

Use Social Media

ProductLift uses cookies from third parties to optimize the website. Some cookies are placed by third party services that appear on the website. Third parties mean Google Analytics and Social Media (for example LinkedIn, Facebook, Twitter, Instagram, TikTok, etc.). The privacy and cookie policy of the relevant company applies to the use of cookies from other companies (third parties). When you click the Social Media button on the website, a Social Media cookie is placed. This allows the Social Media party to recognize your IP address as soon as you share an article from the website. For the cookies of Social Media parties and the data and/or personal data they collect with them, ProductLift refers you to the privacy and cookie statements of these parties.

When using Social Media whilst visiting our website, it can be established which people visit our website. The Social Media platform will provide a link with the corresponding Social Media profile and the associated IP address.

Browser settings

If you do not want websites to place cookies on your device that you use to view the website, you can adjust your browser settings. Before a cookie is placed, you will receive a warning and you must give permission for the cookie. Failure to do so may, for example, result in the website not working properly. You can adjust the settings of your browser so that your browser refuses all cookies and also cookies from third parties. You can also delete placed cookies. For this you have to adjust the settings of your browser via preferences and then you can adjust the privacy settings.

This cookie statement does not apply to third-party websites that are linked to this website. We cannot guarantee that these third parties will handle your personal data in a reliable or secure manner. We recommend that you read the privacy statement of these websites before using these websites.

Changes to the Cookie Statement

ProductLift can change the cookie statement at any time. The most recent version is published on the website. Therefore, always keep an eye on the website for the most recent version.