Aha! vs UserVoice (2026): Features & Pricing Compared

Ruben Buijs, Founder of ProductLift
Ruben Buijs

Updated on Jan 23, 2026 · Written on Mar 11, 2024 · 5 minutes

Aha! vs UserVoice: Two enterprise product management tools at enterprise prices. Aha! offers comprehensive roadmapping at $39-149/user. UserVoice specializes in feedback analytics starting at $1,333/month ($16,000/year) minimum. Both require significant budget commitments. For teams wanting feedback without enterprise contracts, ProductLift offers everything at $14/month.

The Verdict

Aha! is a comprehensive product management suite: roadmaps, strategy, ideas, and OKRs. It's powerful but complex, requiring weeks of training. At $59/user/month for Roadmaps, a 10-person team pays $590/month minimum.

UserVoice is the original enterprise feedback tool, trusted by Fortune 500 companies. But the pricing is prohibitive: minimum $1,333/month ($16,000/year) with average contracts around $21,000/year. No self-serve signup. You must go through sales.

Bottom line: Both are enterprise-only options. Aha! for teams needing full product management. UserVoice for enterprises focused on advanced feedback analytics. Neither accessible to SMBs or startups.

Quick Comparison

Feature Aha! UserVoice
Minimum Price $39/user/mo $1,333/month ($16,000/year)
10-User Cost $590/mo $1,333+/mo
Signup Process Self-serve Sales required
G2 Rating 4.3/5 4.5/5
Trustpilot N/A 2.8/5 (concerning)
Key Strength Roadmapping Analytics
Key Weakness Complexity Price, process
Best For Enterprise PM Fortune 500

Table of contents

  1. The Verdict
  2. Quick Comparison
  3. What is Aha!?
  4. What is UserVoice?
  5. Features comparison
  6. Languages comparison
  7. Reviews comparison
  8. Price comparison
  9. When to Choose UserVoice
  10. Consider ProductLift Instead
  11. Conclusion
  12. FAQ

What is Aha!?

Aha! feedback management software - user feedback collection and feature voting interface

Aha! is a comprehensive product management suite that includes roadmapping, idea management, and strategic planning. Roadmaps starts at $59/user/month and now bundles Ideas Essentials, Whiteboards, and Knowledge. Aha! Discovery (customer interviews) is $39/user/month separately.

Read more: 12 Aha! Alternatives

What is UserVoice?

UserVoice feedback management software - user feedback collection and feature voting interface

UserVoice is an enterprise-grade product feedback platform trusted by Fortune 500 companies. It offers advanced analytics and prioritization tools with pricing starting at $16,000/year. No per-seat charges. 30-day trial available after talking to their team.

Read more: 12 UserVoice Alternatives

Features comparison

Feature Aha! UserVoice
Contribute Without Logging In
Private Boards
Weekly Reports
User Profiles
Internal Comments
Prioritization Matrix
Embeddable Widget
API Access
Single Sign-On (SSO)
Custom Statuses
Intercom Integration
Estimated Dates
Knowledge Base
AI Features
Slack Integration
Stripe Integration
Jira Integration
Azure DevOps Integration
Zapier Integration
GitHub Integration
User Segments
Changelog
Public Roadmap
Webhooks
Vote on Behalf
Custom CSS

Features UserVoice has that Aha! doesn't

  • No additional features compared to Aha!.

Features UserVoice misses

  • Lacks private boards, missing out on customizable and controlled feedback environments.
  • No custom statuses feature, limiting feedback and project tracking customization.
  • Does not offer estimated dates for implementations, reducing clarity around feedback resolution timelines.
  • No knowledge base feature, requiring a separate tool for documentation.
  • No GitHub integration for linking feedback to code.

Languages comparison

Language Aha! UserVoice
german Flag German   
english Flag English   
spanish Flag Spanish   
french Flag French   
dutch Flag Dutch   

Reviews and awards comparison

Product G2 Capterra Trustpilot
Aha! 4.3/5 4.7/5 N/A
UserVoice 4.5/5 4.2/5 2.8/5

Price comparison

Both require enterprise budgets:

Scenario Aha! (Roadmaps) UserVoice Notes
5 users $295/mo $1,333+/mo UserVoice 2x+ more
10 users $590/mo $1,333+/mo Comparable
20 users $1,180/mo $1,333+/mo Aha! may be more

Key difference: Aha! charges per user. UserVoice has flat minimums but scales with contract size. For smaller teams, Aha! is often cheaper. For larger organizations, UserVoice's flat-ish pricing may win.

When to Choose UserVoice

Choose UserVoice if:

  • Fortune 500 company: Budget allows $21,000+/year
  • Feedback analytics focus: Advanced analysis and reporting
  • High feedback volume: Processing thousands of submissions
  • Enterprise procurement: Already have approval processes
  • Sales relationship preferred: Want dedicated account management

Consider ProductLift Instead

ProductLift feedback management software - user feedback collection, roadmap, and feature voting interface

Both Aha! and UserVoice require enterprise budgets. Most growing companies can't justify $7,000-21,000/year for feedback management.

ProductLift offers enterprise features at SMB pricing:

  • $14/month per admin: Not $1,333/month ($16,000/year) minimum or $590/month for 10 users
  • Self-Serve Signup: Start in minutes, not weeks
  • Feedback + Roadmap + Changelog: More than UserVoice offers
  • Knowledge Base: Neither enterprise tool includes this
  • 22 Languages: Professional internationalization
  • RICE, ICE, MoSCoW: Prioritization frameworks
  • No Sales Process: Just sign up and start

For teams wanting professional feedback management without enterprise contracts, ProductLift delivers.

Start your free trial →

Conclusion

Aha! is best for enterprise teams needing comprehensive product management beyond feedback. Self-serve signup and trials make evaluation easier than UserVoice.

UserVoice is best for large enterprises focused on advanced feedback analytics at scale. The sales-required process and high minimums exclude most companies.

For the vast majority of teams, both tools are overkill and overpriced. ProductLift offers the feedback features you actually need at a price that makes sense.

Frequently Asked Questions

Is Aha! or UserVoice better?

Different purposes. Aha! is a complete product management suite including roadmapping and strategy. UserVoice focuses specifically on feedback collection and analytics. Aha! for full PM needs; UserVoice for dedicated feedback at enterprise scale.

How much does UserVoice cost?

UserVoice starts at $1,333/month ($16,000/year) minimum. Average contracts are approximately $21,000/year. Exact pricing requires a sales call. No self-serve options available.

Can I try UserVoice without talking to sales?

No. UserVoice requires a sales conversation before any access. Aha! offers self-serve signup with a 30-day trial, making it easier to evaluate independently.

Why does UserVoice have low Trustpilot ratings?

UserVoice has a 2.8/5 Trustpilot score, which is concerning for an enterprise tool. Common complaints include pricing changes, support responsiveness, and contract terms. Research thoroughly before committing.

Which tool has better analytics?

UserVoice specializes in feedback analytics and offers more advanced reporting capabilities. Aha! has analytics but focuses more on roadmapping and strategic planning. For pure feedback analytics, UserVoice; for balanced needs, Aha!.

Is there a cheaper alternative to both?

Yes. ProductLift offers feedback collection, roadmap, changelog, and knowledge base for $14/month per admin. It provides the core features of both enterprise tools at approximately 1/50th the cost.

Does UserVoice have roadmapping like Aha!?

Limited. UserVoice focuses on feedback and prioritization, not visual roadmapping. Aha! excels at roadmap visualization with Gantt charts and timelines. For roadmapping needs, Aha! is clearly better.

Which tool is better for startups?

Neither. Both are enterprise tools with enterprise pricing. Startups should consider ProductLift ($14/month), Canny (free tier), or Fider (open-source) instead.

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Ruben Buijs, Founder
Ruben Buijs

Founder & Digital Consultant