12 Best Product Roadmap Software for SaaS in 2026

Why This Comparison is Different

Most roadmap tool comparisons are written for enterprise product managers with quarterly release cycles. This guide is for SaaS teams who ship features weekly and need roadmaps that actually stay updated.

What makes this guide useful for SaaS teams:

• Public vs internal roadmaps – Which tools let customers see what's coming (critical for SaaS transparency)
• Real pricing at SaaS scale – What you'll pay with 5, 10, or 20 team members
• Feedback integration – Can you link roadmap items to customer feature requests?
• Update frequency – Built for weekly shipping or quarterly planning?
• Changelog connection – Ship feature → Auto-move from roadmap to changelog

Full disclosure: ProductLift has a built-in public roadmap as part of its all-in-one platform (feedback + roadmap + changelog + KB), so yes, it's on this list. But we'll be honest about where standalone roadmap tools are more powerful.

Why SaaS Teams Need Different Roadmap Software

SaaS roadmaps have unique requirements that traditional project management tools completely miss:

1. Public Roadmaps are a Transparency Tool

Most SaaS companies now publish public roadmaps to build trust and reduce "Will you add X?" questions:

• Public visibility: Customers vote, comment, and see what's coming
• Customer-facing language: Not internal Jira tickets, but clear feature descriptions
• Custom branding: roadmap.yourcompany.com, not yourcompany.productboard.com

Reality check: Traditional roadmap tools (Aha!, Roadmunk) were built for internal planning, not public transparency. Many don't even offer public roadmaps.

2. Your Roadmap Must Connect to Feedback

In SaaS, roadmap items come from customer feedback, not just internal strategy:

• Linked requests: "200 customers requested this feature" shown on roadmap item
• Auto-notify voters: Move item from Planned → In Progress → notify everyone who voted
• Prioritization data: Use vote count, MRR, and customer segments to prioritize

3. You Ship Features Weekly (Not Quarterly)

SaaS teams ship constantly. Your roadmap needs to keep up:

• Fast updates: Mark feature as shipped in seconds, not fill out a form
• Changelog integration: Ship feature → Auto-create changelog entry → Notify voters
• No heavy planning: Kanban-style boards (Planned/In Progress/Shipped), not Gantt charts with dependencies

4. Roadmaps Change Based on Customer Needs

SaaS roadmaps are fluid, not set in stone for a year:

• Re-prioritize constantly: New data (churn reason, big customer request) shifts priorities weekly
• Customer input: Customers can see roadmap AND submit new requests
• Lightweight process: Update roadmap in <5 minutes, not schedule planning sessions

Bottom line: Enterprise roadmap tools (Aha!, Roadmunk) are built for annual planning cycles with complex dependencies. SaaS teams need simple, public, feedback-connected roadmaps that update in real-time.

Quick Picks by SaaS Use Case

What SaaS Teams Should Look For

✅ Must-Have Features for SaaS Roadmaps

• Public roadmap option – Customers can see what's coming (critical for SaaS transparency)
• Simple status columns – Planned/In Progress/Shipped (not complex Gantt charts)
• Fast updates – Change status in <10 seconds, not fill out forms
• Custom branding – roadmap.yourcompany.com, not a subdomain on their platform
• Customer voting – Let customers upvote what they want most

🚀 SaaS-Specific Features (Nice to Have)

• Feedback integration – Link roadmap items to feature requests, show vote counts
• Changelog connection – Ship feature → Auto-create changelog → Notify voters
• Prioritization frameworks – RICE, ICE, MoSCoW scoring to decide what to build
• Customer segmentation – Filter by customer plan (Enterprise wants X, Starter wants Y)
• Auto-notifications – Notify voters when status changes (Planned → Shipped)

📊 Prioritization Capabilities

• Vote-based: Sort by customer upvotes (simple but effective)
• Framework-based: RICE (Reach × Impact × Confidence / Effort), ICE scores
• Revenue-based: Weight votes by MRR (enterprise customer = higher priority)
• Segment-based: Prioritize based on plan type, industry, or custom segments

⚡ Integration & Workflow

• Dev tool sync: Push roadmap items to Jira/Linear/GitHub as tickets
• Slack notifications: Team gets notified when roadmap updates
• API access: Automate roadmap updates, embed in your app
• Webhooks: Trigger actions when status changes

1. ProductLift – Best All-in-One for SaaS (Roadmap + Feedback + Changelog)

What ProductLift's Roadmap Does Well

• Journey model: Feedback items automatically become roadmap items. No manual recreation.
• Public roadmap built-in: roadmap.yourcompany.com with custom branding
• Auto-notify voters: Move item to Shipped → Everyone who voted gets notified + changelog entry created
• Prioritization frameworks: Built-in RICE, ICE, MoSCoW, Impact-Effort scoring
• Stripe integration: Prioritize by MRR (enterprise customer votes = higher weight)
• 22 languages: International customers can see roadmap in their language
• Flat pricing: $14/mo per admin, unlimited customer votes/views

The SaaS Workflow Advantage

Most SaaS teams use 3-4 separate tools for roadmap workflow:

• Feedback tool (Canny, UserVoice) – $80-200/mo
• Roadmap tool (Productboard, Aha!) – $200-500/mo
• Changelog tool (Beamer, Headway) – $50-100/mo
• Lots of manual work syncing between them

ProductLift gives you all three for $14/mo per admin, with automatic workflow:

1. Customer submits feedback → Feedback board (with voting)
2. You prioritize with RICE/ICE → Roadmap (public or private)
3. You ship feature → Changelog (auto-notify voters)
4. Same item, same votes, complete history preserved

Where ProductLift Falls Short

• Less powerful than Productboard: No objectives linking, simpler prioritization
• No Gantt charts or dependencies: Built for Kanban-style roadmaps, not complex project plans
• Simpler than Aha!: No strategy mapping or portfolio views for multiple products

Why SaaS Teams Choose ProductLift

Early-stage to growth SaaS teams (<$5M ARR) choose ProductLift because:

• Saves time: No manual syncing between feedback, roadmap, changelog
• Saves money: $42-420/mo vs $300-800/mo for separate tools
• Customer transparency: Customers see their request go from feedback → roadmap → shipped
• Predictable pricing: Flat rate, no per-user traps as you grow

Pricing

• $14/mo per admin – Unlimited roadmap items, unlimited customer views
• Roadmap included with feedback/changelog—no add-on cost
• 14-day free trial, no credit card required

Who should use ProductLift: SaaS teams (5-50 people) who ship weekly and want roadmap + feedback + changelog in one affordable, automated tool.

Who should look elsewhere: Large enterprises needing complex strategy mapping, or product teams managing 5+ products simultaneously.

Try ProductLift Free →

2. Productboard – Best for Complex Prioritization

What Productboard Does Well

• Customer insights portal: Aggregate feedback from support, sales, research into one place
• Objectives & Key Results: Link roadmap items to strategic goals (requires Pro tier)
• Advanced scoring: Custom prioritization formulas with weighted criteria
• Portal customization: White-label public roadmap with advanced branding
• Product hierarchy: Manage multiple products, features, sub-features with relationships
• Integrations: Deep sync with Jira, Slack, Salesforce, Zendesk

Why SaaS Teams Choose Productboard

Growing SaaS companies ($1M-$50M ARR) with dedicated product teams choose Productboard when they need:

• Customer research at scale: Track 1,000s of feedback pieces, surface insights
• Strategic alignment: Connect features to company OKRs and strategic initiatives
• Complex prioritization: Custom scoring beyond simple RICE (add your own criteria)
• Multiple products: Portfolio view across several product lines

Why SaaS Teams Avoid Productboard

• Expensive: Pro tier ($59/maker) required for objectives, most teams pay $200-500/mo
• Steep learning curve: Takes weeks to implement properly
• Overkill for simple needs: If you just need public roadmap + voting, this is too much
• No changelog: You'll need separate tool (Beamer, ProductLift, etc.)
• No anonymous voting: Customers must create account to vote

Pricing Reality for SaaS Teams

• Starter: Free – Limited features, good for evaluating the platform
• Essentials: $19/maker/mo (annual) – Basic features only, no objectives or advanced scoring
• Pro: $59/maker/mo (annual) – Most SaaS teams need this tier
• Enterprise: Contact Sales – Advanced security, SSO

A 10-maker SaaS product team pays $590/mo on Pro or $7,080/year.

What Users Say

"Productboard is incredibly powerful if you need it, but most teams use less than 20% of features. We switched to ProductLift and saved hundreds per month while getting changelog + KB included." – Product Manager, B2B SaaS

Who should use Productboard: SaaS product teams at $1M+ ARR companies with complex customer research needs and budget for $300-700/mo.

Who should look elsewhere: Early-stage SaaS, teams needing simple roadmap + feedback, or anyone wanting changelog integration.

3. Canny – Best Public Roadmap with Voting

What Canny's Roadmap Does Well

• Clean public roadmap: Beautiful, customer-facing roadmap with voting
• Status columns: Planned/In Progress/Complete with easy drag-and-drop
• GitHub integration: Auto-sync roadmap items to GitHub issues
• Intercom integration: Collect feedback from support conversations
• Changelog included: Ship feature → Create changelog entry
• AI features: Auto-categorize feedback, detect duplicate requests

Why SaaS Teams Choose Canny

Early-stage SaaS teams choose Canny for:

• Free plan: 25 tracked users to get started (previously 100)
• Simple setup: Public roadmap up and running in 30 minutes
• GitHub-native teams: If you live in GitHub, Canny's integration is best-in-class
• Modern UI: Customers love the clean, minimalist design

The Pricing Trap for Growing SaaS

Canny uses tracked user pricing that scales painfully as you grow:

• Free: 25 tracked users (anyone who votes/comments)
• Core: $19/mo (annual) for limited tracked users
• Pro: $79/mo (annual) for more tracked users and advanced features
• Business: Custom pricing for larger teams

Costs escalate quickly as your tracked user count grows. Many SaaS teams hit this wall at $100K-500K ARR.

Why SaaS Teams Leave Canny

• Pricing anxiety: Growth = higher bills. Teams fear adding customers
• English-only: No localization (dealbreaker for international SaaS)
• No prioritization frameworks: Manual sorting only, no RICE/ICE scoring
• No knowledge base: Need separate tool for docs

What Users Say

"Outgrew Canny's 25-user free plan and jumped to $79/mo for Pro. Switched to ProductLift—more features, flat $42/mo for our 3-person team." – Founder, SaaS startup

Who should use Canny: Early-stage SaaS (<25 tracked users on the free plan) with GitHub-centric workflow serving English-only markets.

Who should look elsewhere: Growing SaaS teams, international products, or anyone needing predictable pricing.

4-8. Other SaaS Roadmap Tools

Aha! – Best for Enterprise SaaS

💰 Price: $39/user/mo (Discovery), $59/user/mo (Roadmaps, includes Ideas Essentials + Whiteboards Essentials + Knowledge Essentials), Enterprise: Contact Sales | ⭐ G2: 4.3/5

Why SaaS teams choose it: Enterprise SaaS companies ($10M+ ARR) with multiple product lines need Aha!'s complete suite: strategy mapping, portfolio views, goal hierarchies. Integrates with everything.

Why SaaS teams avoid it: Steep learning curve ("weeks of training required"), dated UI ("feels like 2015"), expensive ($295-590/mo for 5-10 users), too complex for simple roadmap needs. "JPD is way more cost-effective than Aha!" is common feedback.

Jira Product Discovery – Best for Jira-Native SaaS Teams

💰 Price: Free (10 users), $8.15/user/mo with Jira | ⭐ G2: 4.3/5

Why SaaS teams choose it: If your SaaS engineering team lives in Jira, JPD is the obvious choice. Ideas sync directly to Jira issues. $8/user is affordable. 19 languages supported.

Why SaaS teams avoid it: No public roadmap. This is the #1 dealbreaker—customers can't see your roadmap or vote. It's internal-only, which defeats the purpose for most SaaS companies focused on transparency.

Linear – Best for Fast-Moving SaaS Startups

💰 Price: Free (unlimited users), $8/user/mo (Standard) | ⭐ G2: 4.6/5

Why SaaS teams choose it: Linear is fast. Built for engineering-led SaaS startups who ship daily. Beautiful UI, keyboard shortcuts, instant search. Roadmap is simple: Backlog → Todo → In Progress → Done.

Why SaaS teams avoid it: Built for internal dev workflow, not customer-facing roadmaps. No customer voting or public roadmap option. No feedback collection. Better as dev tool than roadmap tool.

Trello – Best Free Option (But Not Built for Roadmaps)

💰 Price: Free (unlimited boards), $5/user/mo (Standard) | ⭐ G2: 4.4/5

Why SaaS teams use it: Tiny SaaS teams (2-3 people) use Trello's free tier as a makeshift roadmap. Create board: Planned/In Progress/Shipped. Works for internal tracking on $0 budget.

Why SaaS teams outgrow it: Not built for roadmaps—no customer voting, no public option, no feedback integration, no prioritization. Fine for internal dev workflow, but not a real roadmap tool.

Roadmunk – Timeline-Focused

💰 Price: $19/user/mo (Starter), custom pricing for higher tiers | ⭐ G2: 4.0/5

Why SaaS teams choose it: If you need timeline/Gantt chart roadmaps for stakeholder presentations. Good for enterprise SaaS with long sales cycles and complex delivery timelines.

Why SaaS teams avoid it: Built for quarterly/annual planning, not weekly shipping. No feedback integration. Public roadmap feels like an afterthought. Better for hardware/enterprise than fast-moving SaaS.

9-12. Lightweight & Niche Options

Nolt – Simple Public Roadmap

💰 Price: $25/mo flat | ⭐ G2: 5.0/5

Why SaaS teams choose it: Beautiful, simple public roadmap with voting for $25/mo flat. Perfect for bootstrapped SaaS who just need basics. No features bloat.

Why SaaS teams avoid it: Too simple—no API, no Jira integration, no prioritization scoring, English-only. Outgrow it quickly as SaaS scales.

Frill – Budget-Friendly Roadmap + Feedback

💰 Price: $25/mo flat | ⭐ G2: 4.7/5

Why SaaS teams choose it: Affordable alternative to Canny with GitHub/Jira integration. Includes roadmap, feedback, changelog for $25/mo flat (no per-user pricing).

Why SaaS teams avoid it: English-only (dealbreaker for international SaaS), no knowledge base, no internal comments (can't discuss ideas privately with team).

FeatureBase – Modern All-in-One

💰 Price: Free tier, paid from $49/mo | ⭐ G2: 4.9/5

Why SaaS teams choose it: Modern UI with AI features (duplicate detection, content generation). Includes feedback, roadmap, changelog, help desk. Good free tier for early-stage SaaS.

Why SaaS teams avoid it: Pricing can jump at higher tiers, some advanced features locked behind premium plans. Newer player (less proven at scale).

Notion – DIY Roadmap

💰 Price: Free (individuals), $10/user/mo (teams) | ⭐ G2: 4.7/5

Why SaaS teams use it: Pre-revenue SaaS startups create public roadmap using Notion databases. Free, flexible, can publish at roadmap.yourcompany.com.

Why SaaS teams outgrow it: Manual everything—no voting, no auto-notifications, no changelog integration. Works for tiny teams, breaks at scale.

Feature Comparison (SaaS Focus)

Pricing for SaaS Teams

Which Roadmap Tool Should You Choose?

🚀 Early-Stage SaaS (<$100K ARR)

Choose ProductLift ($42-70/mo) if you want roadmap + feedback + changelog in one tool with automatic workflow. Perfect for shipping weekly.

Choose Canny (free) if you have <25 tracked users and live in GitHub. Just roadmap + feedback, no KB.

Choose Frill ($25/mo) if you need GitHub/Jira but want flat pricing (no per-user trap).

Choose Notion (free) for DIY roadmap. Manual everything but $0 cost.

📈 Growth SaaS ($100K-$1M ARR)

Choose ProductLift ($140-280/mo) if you want everything connected (feedback → roadmap → changelog → KB) without tool sprawl.

Choose Productboard ($295-590/mo) if you have budget and need advanced customer research + strategic prioritization.

Choose Linear ($80-160/mo) if you're engineering-led and roadmap is primarily for internal dev planning.

🏢 Scale SaaS ($1M+ ARR)

Choose Productboard ($590-1,180/mo) for enterprise-grade customer insights and multiple product portfolios.

Choose Aha! ($590-1,180/mo) if you need complete product suite with strategy mapping and goals.

Choose Jira PD ($82-163/mo) if Atlassian-native and internal roadmap only (no public needed).

🎯 Specific Scenarios

Need public roadmap + customer voting: ProductLift > Canny > Productboard

Need roadmap + feedback + changelog in one: ProductLift (only complete option)

GitHub-centric workflow: Canny > Linear > Productboard

Jira-native team: Jira Product Discovery (if internal-only OK) or ProductLift (if need public)

International SaaS (multilingual): ProductLift (22 languages) only option

Need MRR-based prioritization: ProductLift (Stripe integration) only option

Related Comparison Guides

Explore more tool comparisons to find the right software for your team:

• Best Public Roadmap Tools — Customer-facing roadmap tools
• Best Idea Management Software — Turn ideas into roadmap items
• Best Feature Voting Tools — Let customers vote on features
• Best Changelog Tools — Announce what you shipped
• Aha! Pricing 2026 — Pricing of a popular roadmap tool

Browse all comparison guides