Honest pricing breakdowns, feature comparisons, and real user reviews from teams who actually use these tools. Find the perfect idea management solution without the sales pitch.
Most "best idea management software" lists are written by affiliate marketers who've never managed a product backlog. This guide is different. We've spent weeks testing each tool, analyzing real pricing at scale, and reading hundreds of reviews on G2, Capterra, and Reddit.
What you'll find here:
Full disclosure: We built ProductLift, so yes, it's on this list. But we've tried to be as objective as possible about where it fits. And where it doesn't.
Short on time? Here's the TL;DR:
๐ Best Overall: ProductLift โ Journey model turns ideas into shipped features. Feedback, roadmap, changelog, and knowledge base for $14/mo per admin.
๐ข Best for Enterprise: Productboard โ Advanced prioritization, customer research workflows, and strategic alignment. $59+/maker/mo.
๐ธ Best Budget Pick: Frill โ $25/mo flat with GitHub/Jira integration and prioritization scoring.
โก Best for Dev Teams: Canny โ Deep GitHub and Intercom integration. Free for under 25 tracked users.
Before diving into individual tools, here's what actually matters when choosing idea management software for SaaS:
The core purpose of idea management software is collecting and prioritizing ideas from customers and internal teams. Look for:
Vote counts alone don't tell the full story. Enterprise customers paying $10K/mo matter more than free users. Look for:
Most tools treat ideas as static items in a list. Better tools use a journey model where an idea travels: Idea โ Roadmap โ Changelog. Voters get notified automatically when you ship their request. This closes the loop without manual work.
Idea management tools use different pricing models:
Does the tool connect with your existing stack? Key integrations for idea management:
If you serve international customers, multi-language support is non-negotiable. Many popular tools (Canny, Frill) are still English-only in 2026.
โญ G2 Rating: 5.0/5 | ๐ฐ Starting Price: $14/mo per admin (unlimited voters)
Best for: SaaS teams who want structured idea management with a journey model that takes ideas from submission to shipped feature

"We switched from Canny after their pricing jumped. ProductLift gives us everything we need for $14/admin. The journey model. Where ideas automatically move to the roadmap and changelog. Saves us hours every month." โ Sarah M., Product Manager
"The Stripe integration is a game-changer. We can finally see which ideas come from our highest-paying customers instead of just sorting by vote count." โ G2 Review
Who should use ProductLift: Growing SaaS teams (5-50 people) who want predictable pricing, AI-powered prioritization, and a complete idea-to-launch workflow.
Who should look elsewhere: Teams deeply invested in the GitHub ecosystem or needing Intercom integration.
โญ G2 Rating: 4.6/5 | ๐ฐ Starting Price: Free (25 tracked users), then $19/mo (Core)
Best for: Dev-first teams who need GitHub/Intercom integration and can stay under 25 tracked users

Canny uses a tracked user model that can get expensive fast:
Costs escalate quickly as your tracked user count grows. For idea management software where you want maximum participation, this punishes success.
"Outgrew Canny's 25-user free plan and the jump to $79/mo for Pro felt steep. We're now evaluating alternatives with flat pricing." โ Reddit user, r/SaaS
Who should use Canny: Dev-first startups (<25 tracked users on the free plan) who live in GitHub/Intercom and only serve English-speaking markets.
Who should look elsewhere: Growing companies, international teams, or anyone needing predictable idea management costs.
โญ G2 Rating: 4.3/5 | ๐ฐ Starting Price: Free (Starter), $19/maker/mo (Essentials), $59/maker/mo (Pro)
Best for: Mid-to-large product orgs who need advanced prioritization, customer research, and strategic alignment

Productboard now offers a free Starter tier, but per-maker pricing still escalates quickly on paid plans:
A 10-maker team on Pro pays $590/mo ($7,080/year). Enterprise pricing is custom and can reach $30,000-100,000/year for large teams.
"Most teams use less than 20% of Productboard's features but pay for 100%. Incredibly powerful if you need it, but overkill for simple idea management." โ G2 Review
Who should use Productboard: Product teams at companies with $10M+ ARR who need enterprise-grade idea management with strategic alignment.
Who should look elsewhere: Startups, small teams, or anyone with straightforward idea management needs.
โญ G2 Rating: 4.3/5 | ๐ฐ Starting Price: $39/user/mo (Discovery), $59/user/mo+ (Roadmaps)
Best for: Large product organizations needing a complete product management suite with strategy, roadmaps, and idea management

Aha! tries to be everything for everyone. Strategy, roadmaps, ideas, development, and more. That means:
"Aha! is incredibly powerful but we spent more time configuring it than actually managing ideas. For straight idea management, it's like using a sledgehammer to hang a picture frame." โ G2 Review
Who should use Aha!: Large product organizations (50+ people) that need a complete PM suite and have the budget and time for implementation.
Who should look elsewhere: Teams who just want simple, fast idea management without the complexity of a full PM platform.
โญ G2 Rating: 4.9/5 | ๐ฐ Starting Price: Free tier, paid from $49/mo
Best for: Teams wanting a modern, AI-powered idea board with built-in feedback, roadmap, and changelog

"Featurebase's AI deduplication saves us from wading through hundreds of 'same idea, different words' submissions. Easily the best implementation I've seen." โ G2 Review
Who should use Featurebase: Teams who value modern UI and AI-powered workflows, especially if duplicate idea management is a big pain point.
Who should look elsewhere: Teams needing advanced prioritization frameworks or Stripe-based revenue weighting.
โญ G2 Rating: 4.2/5 | ๐ฐ Starting Price: ~$24/user/mo (Essentials)
Best for: Lean product teams focused on idea validation and experimentation before committing to building
"ProdPad shines if you follow lean methodology. The Now/Next/Later roadmap forces you to think strategically instead of committing to dates. But if you just want a voting board, it's overkill." โ G2 Review
Who should use ProdPad: Lean/agile product teams who prioritize idea validation and want strategic roadmapping.
Who should look elsewhere: Teams needing customer-facing voting boards or an all-in-one feedback platform.
โญ G2 Rating: 4.7/5 | ๐ฐ Starting Price: $25/mo flat
Best for: Small teams on a budget who need idea boards with GitHub/Jira integration

"Frill does exactly what we need at a price that makes sense. It's not fancy, but it works. The GitHub integration is solid." โ G2 Review
Who should use Frill: Small teams (<10 people) on a tight budget who need basic idea management with dev tool integration.
Who should look elsewhere: International teams, or anyone needing AI-powered features or revenue-based prioritization.
Here's how all 7 idea management tools stack up on the features that matter most:
| Feature | ProductLift | Canny | Productboard | Aha! | Featurebase | ProdPad | Frill |
|---|---|---|---|---|---|---|---|
| Public Voting | โ | โ | โ | โ | โ | โ | โ |
| Roadmap | โ | โ | โ | โ | โ | โ | โ |
| Changelog | โ | โ | โ | โ | โ | โ | โ |
| Knowledge Base | โ | โ | โ | โ | โ | โ | โ |
| Prioritization (RICE/ICE) | โ | โ | โ | โ | โ | โ ๏ธ Basic | โ ๏ธ Basic |
| Stripe Integration | โ | โ | โ | โ | โ | โ | โ |
| GitHub Integration | โ | โ | โ | โ | โ | โ | โ |
| Jira Integration | โ | โ | โ | โ | โ | โ | โ |
| AI Features | โ | โ | โ | โ | โ | โ | โ |
| Multi-Language | โ (22) | โ | โ | โ | โ ๏ธ Limited | โ | โ |
| White-Label | โ | โ (Pro+) | โ | โ | โ | โ | โ |
| SSO | โ | โ (Pro+) | โ (Enterprise) | โ (Enterprise) | โ (Paid) | โ | โ |
Forget "starting at" prices. Here's what these idea management tools actually cost at different team sizes:
| Tool | 5 Admins | 10 Admins | 20 Admins | Pricing Model |
|---|---|---|---|---|
| ProductLift | $70/mo | $140/mo | $280/mo | Flat per admin |
| Canny (Pro) | $79/mo* | $79-529/mo* | Custom | Tracked users* |
| Productboard | $295/mo | $590/mo | $1,180/mo | Per maker (Pro) |
| Aha! | $295/mo | $590/mo | $1,180/mo | Per user (Roadmaps) |
| Featurebase | $49/mo | $49/mo | $99+/mo | Tiered flat rate |
| ProdPad | $120/mo | $240/mo | $480/mo | Per user |
| Frill | $25/mo | $25/mo | $25/mo | Flat rate |
Key Takeaway: Per-maker pricing (Productboard, Aha!, ProdPad) can become 5-10x more expensive as your team grows compared to flat-rate tools like ProductLift and Frill. Canny's tracked-user model also punishes growth. The more customers submit ideas, the more you pay.
Here's our honest recommendation based on different scenarios:
Choose ProductLift for predictable pricing and a journey model that closes the loop with customers. It covers ideas, roadmap, changelog, and knowledge base in one platform.
Choose Canny if you're under 25 tracked users (free plan), live in GitHub, and only serve English-speaking markets.
Choose Productboard if you have the budget ($30K+/year) and need advanced customer research workflows, OKR alignment, and deep prioritization.
Choose Aha! if you need a complete PM suite covering strategy, roadmaps, ideas, and development.
Choose Canny if you need a public idea portal with deep GitHub/Intercom integration.
Choose Frill if you need a budget-friendly option with GitHub/Jira integration.
Choose ProdPad if you prioritize idea validation, experimentation, and Now/Next/Later roadmapping.
Choose Frill ($25/mo) for basic idea management with dev integrations.
Choose ProductLift ($14/mo per admin) for a complete solution that won't get expensive as you grow.
Choose ProductLift (22 languages). Most alternatives. Canny, Frill, ProdPad, Aha!.are English-only, which is a dealbreaker for global SaaS products.
Explore more tool comparisons to find the right software for your team:
ProductLift combines idea boards, roadmap, changelog, and knowledge base in one affordable platform with AI-powered prioritization.