Blog

Product Strategy

All things you need for effective product management, covering topics such as roadmap development, feature prioritization, and stakeholder communication.

Product Strategy

Pricing Your Next Product Feature: Four Savvy Strategies

Find the best pricing strategy for your new feature. Whether to bundle, add-on, or offer it free. Practical tips to align your pricing with your product goals.

Ruben Buijs
Aug 14, 2024

Product Strategy

How Customer-Led Growth Transformed My Approach to Product Management

Learn how to implement a customer-led growth strategy to build products customers love, improve marketing, and drive sustainable business growth.

Ruben Buijs
May 19, 2024

Product Strategy

Product Manager vs Product Owner

Product Manager vs Product Owner: what's the difference? Compare responsibilities, salaries, and career paths for PMs and POs.

Ruben Buijs
Nov 20, 2023

Product Strategy

What is a CPO or Chief Product Officer?

The CPO or Chief Product Officer leads the entire product organization. This article explains the role, position in organization, and much more.

Ruben Buijs
Nov 7, 2023

Product Strategy

19 Proven Tactics to Position Your SaaS for Business Success

19 practical ways to differentiate your SaaS from competitors. Positioning tactics with real examples from HubSpot, Airtable, and more.

Ruben Buijs
Jul 26, 2022